8 Effective Ways to Make Your Audience Subscribe to Your Email List

Email List
Email list

Do you need the best ways to make your audience subscribe to your email list? If yes, endeavor to read this article line by line.

Informatively, Email list has proven its value severally as an efficient marketing strategy and the way people are embracing it is jaw dropping.

However, for you to get the best use of this marketing tactic, it’s necessary for you to get your visitors sign up or subscribe to your email list.

Thus, you might want to consider the following approaches to get enough subscribers for your monthly or weekly newsletter.

What is email list?

While there is no universal definition for the concept ’email list’, it can be best explained as a form of subscription where subscribers or web visitors does so as to get a timely update on the latest happenings via email from the parent website.

While you may have a place meant for this purpose but you’re not getting enough subscribers, this article will open your eyes to ways to make your audience subscribe to your website.

How to Make Your Audience Subscribe for Your Email List

Be enlightened that there is no magic involves in having thousands of subscribers on your email lists. It involves some simple and legitimate tricks.

These tricks are, however, what this article contains. Kindly read and peruse the following approaches to get your audience sign up for your newsletter.

But before then, take note that these ways on how to encourage your audience subscribe to your email listing are not the only lasting solution, there are other ways which this tutorial wouldn’t cover today.

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1. The give and take approach.

One of the fastest ways to encourage people to subscribe to your monthly/weekly newsletter is by offering something in return.

However, the sufficiency of your offer is immaterial so far it’s something useful. It can be an ebook or a PDF and it can be a discount to participate on one of your webinars.

2. The trust building approach.

Also, to convince your audience to join your email list, you need to build a brand they can trust first.

If you run a blog make sure your contents are unique and value added one. Only then will they come back to read more and sign up for the email list, too.

3. The outreach personalization approach

You can equally use personalization strategy to reach out to the seasonal and potential visitors on your website.

This could be done by displaying a pop-up asking your readers to read more of the topics (they are currently reading) once they browses through any of your blog posts.

As such, the visitor can click on the pop-up for additional content thereby personalizing their experience with you.

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4. Discount or Promotion approach

To encourage more audiences to subscribe to your email list, you may want to run some kind of promotions or discount on your website occasionally.

You can put a 50% discount off your new users purchase by just signing up for the newsletter, such promotions will encourage them to subscribe without hesitation.

That is to say trick help a lot in improving sales, lead, traffic and engagement. Such a discount is enough to sway your consumers opinion into your advantage.

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5. The strategic call-to-actions approach

Don’t think every visitor on your web page knows exactly where next to go, hence is advisable you make their stay on your blog easier.

There’s no better way to do this than to incorporate a CTAs (calls-to-action) into your blog copy.

This will guide users to a fascinating landing page that offers a more in-depth detail about your weekly/monthly newsletter. Thus, they’ll be eager to sign up for the email list.

6. The freebies sales approach

There is no point countering the fact that offering discount or free gift like an ebook or PDF will entice consumers to sign-up for the email listing.

In fact, it is one of the best ways to encourage visitors to subscribe. However, it’s equally essential you sell your lead magnet to people.

You can do this by bringing out people’s testimonies and the benefits of the ebook or PDF guide.

Doing that will depict trust and enhance people to further subscribe to your weekly publish newsletters.

7. The quiz and survey approach

In the same vein, you can grow your email list via an informative quiz and survey that generate an effective result. Such is one of the fastest ways to make your audience subscribe to your email list.

This quiz and survey lead or approach is not an entertaining one only but also an avenue for the consumers to learn something new about themselves.

Therefore, to gain your audience preferences and contact information for sales promotions and frequent updates, endeavor to capitalize on this educational and entertainment strategy.

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8. The free course approach

You can’t rely heavily on the customary lead magnets or freebies approach like the PDF guide only and hope for a quick response from your audience.

Trust me, the free ebooks strategies alone doesn’t convert really well nowadays, hence there is need to compliment it by offering free courses too.

So creating a free email-based course to be delivered through the instrument of daily newsletters is the real deal. It works really like magic.

People see these as easier and much more valuable compare to an e-book. Offering free courses create better engagement and it requires same amount of time, energy and effort to build and promote.


There are many ways to make your audience subscribe to your email list but not all of them are White Hart and reliable.

Though not limited to the 8 points enumerated above, with patients and persistence, your email list will surely have more than enough subscribers.

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About Soliu Jamiu Ishola 95 Articles
Soliu Jamiu Ishola is a Law student at Usmanu Danfodio University, Sokoto. He's a seasoned content writer with years of experience. His love for online entrepreneurship gave birth to Bizideas4beginners.

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